● Privacy & analytics
Plain-English privacy.
We build software for a living, so we know exactly what tracking looks like — and we've kept it to a minimum. Here's everything this site does with your data.
Last updated: 20 October 2026
The short version
- No advertising, no third-party trackers, no data sold or shared for marketing — ever.
- We count page views with first-party, cookieless analytics on our own server. Nothing is stored on your device and there is no session recording.
- The contact form collects the minimum needed to reply to you, and nothing else.
Who we are
This site is run by RoraLabs, the trading name of Rora Labs Ltd, a software studio registered in England & Wales, company number 17174536. Registered office: Unit A, 82 James Carter Road, Mildenhall, Suffolk, IP28 7DE, England. For anything in this policy, contact [email protected].
The contact form
If you use the form on our contact page (or email us directly), we receive your name, your email address and whatever you write in your message. We use it for one thing: reading your enquiry and replying to it. It isn't added to a marketing list, and it isn't shared with anyone outside the studio.
We keep enquiry emails for as long as we need them to handle the conversation and any work that comes from it. If you'd like an enquiry deleted, ask and we'll delete it.
Analytics
We run first-party, cookieless analytics on our own server (self-hosted PostHog at posthog.roralabs.co.uk): page views only, nothing stored on your device, no session recording, no third parties, and your browser's Do Not Track setting is honoured.
Cookies & local storage
This site sets no cookies of its own and stores nothing in your browser's local storage. There are no advertising cookies, no analytics cookies and no third-party tracking cookies.
Hosting & delivery
The site is served from infrastructure we operate, delivered through Cloudflare's network. Like any web host, our servers and Cloudflare process your IP address in order to serve pages and protect the site (for example, blocking abusive traffic). Standard server logs are used for security and troubleshooting, not for profiling.
Your rights
Under UK data protection law (UK GDPR and the Data Protection Act 2018) you have the right to ask us for a copy of the personal data we hold about you, to have it corrected or deleted, and to object to or restrict how we use it. Email [email protected] and we'll deal with it directly.
If you want to complain about how we handle your personal data, email us first at [email protected]. We will acknowledge your complaint within 30 days and respond without undue delay. You can also complain to the ICO (ico.org.uk).
Our products
Say2Go and Vigil are separate products with their own data practices: see the Say2Go privacy policy and the Vigil privacy policy. This policy covers this website only.
Changes
If we change how this site handles data, we'll update this page and the "last updated" date above. We won't quietly add tracking.